Cables Sets a New Standard for Onchain Community: Focusing On Utility, Ownership, and Global Liquidity
In the ever-evolving Web3 space, the word "community" has often been diluted to represent short-lived hype, inflated metrics, and ephemeral engagement. However, Cables is challenging this trend by taking a different approach, one that emphasizes genuine contributions and long-term, sustainable participation. With the recent launch of its Points Program, Cables is marking the beginning of a long-term strategy designed to foster real engagement and identify early contributors who will play a pivotal role in the platform’s ecosystem growth. This initiative focuses on rewarding participants whose actions are foundational to building liquidity and utility.
Unlike many Web3 projects that get caught up in chasing superficial metrics, Cables is bringing together traders, developers, and community members who understand the importance of early liquidity, intention, and utility in creating a robust on-chain economy. Instead of relying on broad, short-term engagement, Cables prioritizes rewarding those who genuinely contribute to the system’s sustained success.
### A Platform Grounded in Real Utility
Cables aims to be one of the first unified decentralized exchanges that merges liquid staking with perpetual futures trading. The platform’s primary focus is to create a marketplace where users can trade and earn yield on both the foreign exchange (FX) market and real-world assets (RWAs). The grand vision behind Cables is to build an integrated system where users can stake tokenized assets, such as gold (cXAU) or euros (cEUR), earn passive yields, and use that capital as collateral for trading, hedging, and taking market exposure—all within the same platform.
This ambitious vision is directly aligned with the real needs of traders. By eliminating the complexity of using multiple tools and platforms, Cables is creating a self-sustaining cycle: yield attracts liquidity, liquidity fuels execution, and execution strengthens the system. This elegant, user-centric structure makes it easy for participants to generate value and remain engaged over time.
### Building for a Truly Global Market
Cables is intentionally stepping away from the typical USD-centric DeFi model that dominates much of the Web3 ecosystem. While many platforms focus on the dollar as the primary asset of operations, Cables is building a platform that embraces a broader, more global approach. By catering to key markets across Asia and Europe—including China, Korea, Vietnam, and Turkey—Cables is constructing infrastructure that mirrors the way capital flows in the real world, transcending the constraints of a dollar-dominated system.
The platform will support global participants who trade in yen, stake in gold, and hedge in euros. Instead of relying on inflated Total Value Locked (TVL) figures driven by USD, Cables is focused on enabling a diverse, multi-currency trading and staking experience that is truly global in scope.
### Prioritizing Participation Over Speculation
Reflecting on the market cycle of 2020-2023, it’s clear that speculation can generate short-term activity, but it does not sustain a project over the long haul. This lesson has shaped Cables’ approach, which prioritizes participation over speculation. Through the Points Program, the platform is rewarding contributors who show a genuine commitment to the growth of the ecosystem. These rewards go to individuals who are building, earning, and trading with a focus on long-term value.
Rather than incentivizing gamified engagements or speculative drops, Cables is recognizing tangible contributions that contribute meaningfully to the platform's development. Every point earned is a testament to early commitment, signaling that the ecosystem thrives on meaningful, sustained participation.
### An Ecosystem That Grows Stronger With Use
Cables’ Liquidity Flywheel is a core design principle that ensures the more users engage with the platform, the stronger it becomes. This approach focuses on building a self-sustaining system that improves with each interaction, rather than relying on external liquidity sources or external subsidies. As liquidity increases, the platform operates more efficiently—reducing slippage, improving order matching, and tightening spreads. This creates a seamless experience where more participation results in smoother, faster, and more cost-effective trading for everyone.
### Early Growth Signals Strong Interest
The early response to Cables' initiatives has been overwhelmingly positive. Thousands of users joined the Alpha Phase of Cables' Points Program within its first week, with the global community actively engaging in quests, social activities, in-person events, and other initiatives leading up to the full launch of the program. This early traction signals a strong global interest in a platform that focuses on real user utility, RWAs, and FX assets on-chain.
Cables’ team views this early momentum as the start of a global movement dedicated to the principles of earning, trading, and ownership in the Web3 space. The project is responding to a growing demand for platforms that support RWAs and FX trading, all while maintaining a focus on long-term value creation.
### Looking Ahead
The global community being built by Cables reflects the international scope of its mission. The tokenized assets being brought on-chain echo the diverse financial markets and communities Cables aims to serve. As the platform continues to develop, it will offer decentralized access to a variety of global assets, empowering users worldwide to participate, contribute, and benefit from the growth of the system.
Cables is setting a new standard for what a true on-chain community can look like—one that’s built by those who show up early, contribute meaningfully, and work together to shape its future.
For updates on the project, follow Cables on X and join their community on Telegram.
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